Description About Advertising

Advertising is an audio or visual form of marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea. Sponsors of advertising are often businesses wishing to promote their products or services. Advertising is differentiated from public relations in that an advertiser usually […]

Financial Offshore Accounting

Financial company with operations in India and Dubai, since inception OTLs aim is to reduce bookkeeping related cost and improve operational efficiency through our extensive finance and accounting services. (OTL – Offshore Travelogistis) is conceived with a clear vision to help travel companies maximize their business performance through cost-effective F&A […]

Glossary Of Consumer Finance Terms

A guide to many of the terms used in the consumer finance market. A Acceptance Rate – The percentage of customers that are successful when applying for a loan or credit card. 66% or more applicants must be offered the advertised rate know as the Typical APR (See ‘Typical APR’ […]

Evaluating Change

How to Evaluate Change The final and most important stage of the change planning process is to determine which measures you will use to monitor and evaluate the project outcomes (i.e. were the objectives met?). For example, if the aim was to increase productivity, your measures might include the collation […]

Why Should I Hire an Accountant For My Business?

A lot of businesses go through bankruptcy and liquidation due to their improper accounting practices. An accountant plays an important role in an organization since money management is one of their key roles in addition to keeping proper accounting records for each and every activity. The reasons why a business […]