I know that for some new entrepreneurs, ‘branding’ can be a scary word. The ‘big guys’ spend millions on their branding efforts, so how can you possibly compete? In a word – consistency. You compete with consistency in your branding. I promise – a strong focused brand will attract the […]
Manpower Planning and Forecasting in Retail
Today’s retail stores have developed beyond one man show to an extent that even a small departmental store involves four to five employees. Human resource plays an essential role in any organization especially in retail. Therefore it is very important to ensure that retail stores have the right number and […]
Thought Leadership Branding
According to the Bureau of Labor statistics, there are over 385,000 insurance sales agents in the US, with a mean average income of just over $67K. Of course it’s not perfectly linear but if we simply divided the 385,000 by 50 we would have a mean average of 7700 agents […]
Women Entrepreneurs: How To Make Your Business A Success
With entrepreneurship holding out the promise of a lucrative future, together with the freedom to be your own boss, many women are choosing to walk the road to free enterprise rather than stay in dead end jobs. Research has shown that twice as many women as men opt out of […]
Entrepreneurs – The Qualities of an Entrepreneur
Successful entrepreneurs are distinctly different from individuals who just want a job. There are critical differences that you need to be aware of before you decide to quit your job and start your own business. Many times people think a business is a solution being unemployed. The truth is, 90% […]
Importance of Choosing a Branding Agency
It is very important to brand an agency. Mostly, the companies associated with manufacturing and distributing products and others need their help. There should take in a proper branding strategy in the first stages; otherwise, it will be very difficult to reach the mass customers. Several ways are there that […]
Impact of Branding on the Marketing Mix
The impact of branding on the marketing mix is seen in every aspect of our society. The ability for consumers to identify with your brand and associate it with a product is a powerful tool in marketing. The more you are recognized, the more you will be thought of when […]
Selling Your Home – FSBO – Is it Time For a Total Shock and Awe Marketing Campaign For Your Home?
In today’s over-crowded real estate market to pull out all the stops when creating a marketing campaign for your home. You need to use every marketing means available. You need to overwhelm the market with information about your property. If you don’t your home is likely to get lost in […]
Best Business Ideas for Women In the Modern World
It’s no longer a man’s world out there. We live in a world where men and women alike rule the world; where women can be who and what they want to be without prejudice. According to the published report by the Catalyst, a non-profit membership association increasing opportunities for women […]
Similarities and Differences Between Bookkeeping and Accounting
People with proficiency and interest in numbers and mathematics have a number of careers to consider. Bookkeeping is one area of work to consider, as is accounting. Although some of the skills and responsibilities of these two careers may overlap, they both have distinctive job descriptions that set them apart […]