How To Harness Your Unfair Advantage
[ad_1]
Marketing Podcast with Ash Ali and Hasan Kubba
In this episode of the Duct Tape Marketing Podcast, I interview Ash Ali and Hasan Kubba. They both are award-winning authors and entrepreneurs. Despite not going to university, Ash became a serial tech founder and the first marketing director of a unicorn startup – Just Eat). Hasan built a successful startup from his bedroom with nothing more than an online course and a yearning to escape the ‘rat race’. They are now international bestselling authors, coaches, and keynote speakers. Their latest book is – The Unfair Advantage: How You Already Have What It Takes to Succeed.
Key Takeaway:
Behind every story of success is an unfair advantage. Your unfair advantage is the element that gives you an edge over your competition. In this episode, I talk with Ash Ali and Hasan Kubba about how to identify your own unfair advantages and apply them to any project in your life. We talk about how to look at yourself and find the ingredients you didn’t realize you already had, to succeed in the cut-throat world of business.
Questions I ask Ash Ali and Hasan Kubba:
- [1:44] The book starts out with the premise — life is fundamentally unfair. Could you break that idea down?
- [3:37] What you would call an unfair advantage that people tend to recognize?
- [6:46] Would you characterize this book as a business book or a self-help book?
- [9:43] What are some of the places that are less obvious unfair advantages that people don’t even realize they have?
- [11:41] Some people are purely lucky, but I would say a lot of entrepreneurs have come to the realization that they make their own luck, and that’s something that is earned as opposed to something that’s an unfair advantage. How would you respond to that notion?
- [13:52] What are your unfair advantages?
- [19:13] What do you say to that person that feels that they don’t have an unfair advantage?
- [22:57] Where can people find out more of the work that you’re doing and grab a copy of the book?
More About Ash Ali and Hasan Kubba:
Take The Marketing Assessment:
Like this show? Click on over and give us a review on iTunes, please!
This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network and Drip.
HubSpot Podcast Network is the audio destination for business professionals who seek the best education and inspiration on how to grow a business.
Did you know there’s an automated marketing platform that’s 100% designed for your online business? It’s called Drip, and it’s got all the data insights, segmentation savvy, and email and SMS marketing tools you need to connect with customers on a human level, make boatloads of sales, and grow with gusto. Try Drip free for 14 days (no credit card required), and start turning emails into earnings and SMS sends into cha-chings.
Free eBook
7 Steps to Scale Your Consulting Practice Without Adding Overhead
The Duct Tape Marketing Consultant Network has helped me to grow my business by over 40% in the last 12 months. ~ Michael Quinn – Michael Quinn Agency, Fargo, ND
[ad_2]
Source link